IWA 41 2023—Live Streaming Marketing Service
Livestream purchasing has increased by an average of 76% worldwide from pre-pandemic times, the top 10 live shopping apps grew 77% year-over-year in the first five months of 2022…
ARMA TR 21-2012: Using Social Media In Organizations
62.3% of the world’s population (i.e., 5.07 billion people around the world) uses social media; the average daily usage is 2 hours and 23 minutes. Just like…
IWA 34:2021— Women’s Entrepreneurship
Advancing women’s employment could add $12 trillion to global GDP and boost some countries’ economic output by as much as 35%. However, according to the 2023…
ISO 10004:2018—Quality Management for Customer Satisfaction
One of the key elements of an organization’s success is the customer’s satisfaction with the organization and its products and services. In fact, there is…